Sugar Media has a total portfolio of 25 shopping malls and can sustain communication campaigns in Bucharest and in the most important Romanian cities.
Advertising instruments used in communication campaigns in malls are:

Scrolling backlight frames

Types of backlight frames:

• with scrolling posters, size 70 x 100cm. On this type of advertising medium there can be posted a maximum number of 3 posters, the display area becomes of 52 x 81cm
• double faces frames with static posters size 70 x 100 cm
• people stopper with two sides, size 84 x 117 cm.

Scrolling backlight frames are located in shopping malls in Bucharest and in the most important Romanian cities; Upon request we can locate scrolling backlights in hypermarket’s commercial galleries.

Various special projects can be developed on these frames, using only a single face and replacing the panel’s face with a spectacular project, so the maximum project size can reach 100 * 200 cm.

Rotating Totem

It is a unique advertising medium with 4 display faces of 100 x 200 cm; It can easily attract the consumer’s attention by the rotation movement that exercises it. Rotating totem can be placed in shopping centers and hypermarket’s shopping galleries.

This type of media can be used in unconventional communication campaigns, being a multifunctional platform, which can be used alternatively in 2 forms:

• Rotating totem with 4 faces
• Rotating platform

Trivision

This type of support is a rotating billboard with 3 sides and 6 posters, it has the poster sizes of 91 x 165 cm. Trivisions can be mounted on a one-off basis in shopping centers and hypermarkets’ commercial galleries. It can be easily used in special projects through full branding or by mounting a spectacular on it. Also, on this type of advertising support we can mount flyer dispensers that can be used for a better consumer information on the advertising campaign. Trivision can be placed in shopping centers and hypermarket’s shopping galleries.

Digital Totem

This is an interactive advertising medium, on which we can develop various projects specially designed for customer communication needs.

Escalators branding and rails branding

This advertising supports offer maximum visibility of the advertising message, can be used especially in product launch campaigns and brand awareness campaigns. These media can be used separately in communication campaigns, but our advice is to use both advertising supports at the same time for an increased impact.

Branding entrance doors

Branding entrance doors of shopping malls and hypermarket galleries is used as an advertising medium in information campaigns, launching products campaigns and brand awareness campaigns.

Branding toilet mirrors

This type of advertising support is commonly used in advertising campaigns, due to the effect of brand approach that it is induced to final consumer.

Mock-up

High-impact advertising support with a very good visibility, located in the atrium’s center.

Branding elevator

Elevator doors can be used in unconventional communications campaigns as a support for impact special projects.

Car exposure

Space rental for stalls and sampling

Branding playing ground and column dressing

Spectacular placement

For such projects Sugar Media can provide: creation concept, production, mounting, rental space

Exterior mesh and parking banner

Sugar Media Shopping centers